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Our Story

The Beginning - A Researcher By Nature

I’m Rav Bains, Founder of BOOST’D Nutrition, and I’ve always been the person who asks “why?”.

Not to be difficult, but because I genuinely need to understand. How things work. Why they fail. What’s being left unsaid. That curiosity led me to meditation and breathwork in 2016—not because I was in crisis, but simply because I wanted to know what happened when you turned your attention inward.

I didn’t know then that this practice would become the foundation for everything that followed.

The Wake Up Call

A number of years ago, I developed a skin rash after a holiday. Nothing unusual—probably sun exposure, maybe an irritant. The solution seemed simple: antihistamines. Take a pill, problem solved.

Except the problem didn’t solve. Three years later, I was still taking those pills. The itch never fully went away. Something felt wrong, but I couldn’t articulate what.

Then I did what I always do—I read the leaflet. Properly. All of it.

Side effect: itching.

I was taking a medication to stop itching that was, itself, causing itching. The system wasn’t broken. It was working exactly as designed—to keep me dependent.

I stopped the pills. Two weeks of detox. It wasn’t pleasant, but it was nowhere near as catastrophic as the internet had warned me. And when I came out the other side, I wasn’t just free of the medication. I was furious.

That’s when my real education began.

The Turning Point

In early 2025, my mother-in-law was diagnosed with stage 4 liver cancer.

The prognosis was grim. The options felt limited. She chose chemotherapy because, frankly, she didn’t know there were other ways to support her body through this. Most people don’t.

I couldn’t accept that this was the only path. So I did what I do—I researched. Obsessively. I studied how the body works. How cancer develops. What supports recovery. What depletes resilience. I read everything I could find on nutrition, detoxification, immune function, cellular health.

We built a support plan around her treatment. Not instead of chemotherapy—alongside it. Nutrition. Supplementation. Stress management. Sleep optimization. The fundamentals that modern medicine often dismisses as “complementary.”

She’s now cancer-free.

I’m not claiming we cured her. Chemotherapy played its role. But I know—deeply—that the work we did to support her body made a difference. And I saw, firsthand, how little of this knowledge is accessible to people when they need it most.

The Realisation

We are surrounded by systems that are failing us.

Doctors’ appointments that take weeks. Hospitals stretched beyond capacity. A pharmaceutical industry built on managing symptoms, not addressing root causes. A population where nearly every household has someone dependent on medication. Where obesity, chronic disease, and metabolic dysfunction have been normalized.

And yet, when you ask questions—when you seek alternatives—you’re often met with skepticism or dismissal.

I realized I couldn’t live my life waiting for permission from a broken system. I needed to take full responsibility for my health and the health of the people I love. Not because I distrust all medicine, but because I refuse to outsource my well-being to a system that profits from my dependence.

Health is wealth. And I was done being poor.

Ancient Wisdom, Modern Application

My journey inward through meditation opened something I didn’t expect—a deep sense of connection. To myself. To others. To something larger that I can only describe as Source, Creator, the divine intelligence that runs through all living things.

I don’t claim to have all the answers. But I believe we each carry within us an extraordinary capacity for healing, resilience, and transformation. The human body is not a machine that breaks down randomly. It’s an intelligent system that responds to how we live, what we consume, how we think, and whether we give it what it needs to function.

This led me to the traditions that have always understood this: Ayurveda. Traditional Chinese Medicine. Indigenous healing practices. These aren’t relics of the past. They’re systems of knowledge that modern science is only now beginning to validate.

I’ve spent years studying. Reading. Experimenting. Books on the alkaline diet, Dr. Sebi’s protocols, acupressure, neuroscience, quantum physics, juicing, herbal medicine. I’m not an expert in everything, but I’m a dedicated student of what works.

And I’ve learned this: We are different, but we come from the same source. And when we align with that source, the body remembers how to heal itself.

Integrity Above All

Through this journey, something shifted in me. I developed a natural compassion for people. A desire to serve. A recognition that if I’ve been given this knowledge, this curiosity, this ability to dig deeperthen I have a responsibility to share it.

I can’t lie. I can’t mislead. I can’t sell something I don’t believe in. It goes against everything I’ve become.

That’s why BOOSTD Nutrition exists.

We only sell products we’ve used ourselves. If we haven’t consumed it, tested it, experienced its effects—we will never ask you to. Every supplement, every ingredient, every formulation has been vetted not just by research, but by personal practice.

Our BOOSTD Nutrition team also consists of an Ayurvedic consultant and a qualified personal trainer. We work suppliers and manufacturers who align with our values—quality, transparency, integrity. We don’t compromise. We don’t cut corners. We don’t sacrifice truth for profit.

Because this isn’t just a business. It’s a mission.

Our Commitment To The Earth

BOOST’D Nutrition is a signed signatory of the EU Missions Soil Deal for Europe — a European Union initiative committed to protecting and restoring soil health across Europe and beyond.

100 Nutrition Ltd signed the Mission Soil Manifesto on 7th January 2024.

Soil health is not a separate concern from human health. The quality of what grows from the earth determines the quality of what enters our bodies. Degraded soil produces degraded nutrition. This relationship is increasingly well-documented in the field of nutritional ecology.

Our commitment to soil health reflects the same principle that guides everything we do: start at the source, and get it right from the beginning.

Learn more about the EU Missions Soil Deal for Europe at European Commission — Soil Deal for Europe.

Lions Mane

The Books, The Knowledge

I’ve written two books so far, with more to come. Not because I think I have all the answers, but because I believe knowledge should be accessible. Clear. Honest. Empowering.

Gut Instincts came from years of understanding how the digestive system is the foundation of everything—immunity, energy, mental clarity, resilience.

The Intermittent Fasting Guide came from recognizing that when we eat is just as important as what we eat, and that our bodies are designed to thrive in cycles of feast and rest.

These books, like everything we do at BOOST’D, are built on one principle: Give people the tools to take their health into their own hands.

Integrity Above All

What drives me—what keeps me reading, researching, refining—is a single, terrifying thought:

What if someone I love gets sick, and I can’t help them?

What if the doctors can’t help? What if the hospitals are overwhelmed? What if I don’t have the money for private care? What if I’m standing there, helpless, watching someone I care about suffer—knowing there might be answers out there, but I don’t have them?

I can’t live with that.

So I’ve made it my life’s work to become the person who can help. To educate myself. To test what works. To build resilience in my own body so I can show up for the people who need me.

And in doing that, I realized something: This isn’t just about my family. It’s about everyone who’s been let down by a system that should protect them but doesn’t.

The Invitation

BOOST’D Nutrition is not just about products. It’s about a way of living.

It’s for people who refuse to accept “this is just how it is.” Who ask questions. Who take responsibility. Who understand that real health is built daily, through small, consistent choices that compound over time.

If that’s you, we’re here to walk alongside you.

Not as gurus. Not as salespeople. But as fellow travelers on a path toward resilience, vitality, and the kind of health that lets you show up fully for the life you want to live.

This is BOOST’D. Welcome.